ZIP Code:                                                      78884
City:                                                           UTOPIA         
County:                                                     UVALDE     
Population:                                                      1190     
Number of Households:                                      831    
Average House value:                                   $77,400
Average Income/household:                          $34,412
White population:                                             1123     
Black population:                                                 0       
Hispanic population:                                           100    
ZIP Code selling price:              $15.00/Ad campaign
Ad campaign duration:                                4 weeks
Approximate number of spots:                           185