ZIP Code:                                                      78870
City:                                                          KNIPPA            
County:                                                     UVALDE 
Population:                                                        806   
Number of Households:                                      320   
Average House value:                                  $33,300
Average Income/household:                         $29,766
White population:                                              585   
Black population:                                                 2       
Hispanic population:                                          430    
ZIP Code selling price:                $5.00/Ad campaign
Ad campaign duration:                                4 weeks
Approximate number of spots:                            185