ZIP Code:                                                      78827
City:                                                    ASHERTON       
County:                                                      DIMMIT     
Population:                                                     1475     
Number of Households:                                     590   
Average House value:                                  $20,300
Average Income/household:                         $20,573
White population:                                            1130     
Black population:                                                 2       
Hispanic population:                                        1370     
ZIP Code selling price:                  $.50/Ad campaign
Ad campaign duration:                                4 weeks
Approximate number of spots:                           185