ZIP Code:                                                      78016
City:                                                          DEVINE   
County:                                                     MEDINA
Population:                                                      9201  
Number of Households:                                    3475
Average House value:                                   $56,300
Average Income/household:                          $34,084
White population:                                             7428 
Black population:                                                 73
Hispanic population:                                         3988   
ZIP Code selling price:               $63.00/Ad campaign
Ad campaign duration:                                 4 weeks
Approximate number of spots:                            185