ZIP Code:                                                      78014
City:                                                        COTULLA   
County:                                                   LA SALLE
Population:                                                      4838 
Number of Households:                                     1867  
Average House value:                                   $26,300
Average Income/household:                          $23,243
White population:                                             3958 
Black population:                                               205  
Hispanic population:                                         3726   
ZIP Code selling price:               $24.00/Ad campaign
Ad campaign duration:                                 4 weeks
Approximate number of spots:                            185