ZIP Code:                                                      78013
City:                                                      COMFORT   
County:                                                   KENDALL
Population:                                                     4,891 
Number of Households:                                   2,157  
Average House value:                                   $77,500
Average Income/household:                          $35,625
White population:                                             4037
Black population:                                                13
Hispanic population:                                         1698     
ZIP Code selling price:               $41.00/Ad campaign
Ad campaign duration:                                 4 weeks
Approximate number of spots:                            185