ZIP Code:                                                      77954
City:                                                           CUERO
County:                                                     DEWITT
Population:                                                   11,260
Number of Households:                                   4,534
Average House value:                                  $48,700
Average Income/household:                         $28,040
White population:                                            7907
Black population:                                             1754
Hispanic population:                                        3090
ZIP Code selling price:              $68.00/Ad campaign
Ad campaign duration:                                 4 weeks
Approximate number of spots:                            185